Maximize your Digital Summit learning experience by adding any of these pre-conference intensives.
Each offers a thorough deep dive into these core tactical skills:
AM Workshops
- Content
- Search
Led by leading digital marketing experts, these sessions will deliver so many actionable ideas for you to take back to the office, you might need to pack a spare brain to fit them all in.
“AM Workshop alone was worth the price of the entire ticket!”
– 2017 Digital Summit attendee
Day 1 Tuesday, May 22
8:30 am - 12:30 pm
Conquering the Customer Journey with Content Marketing
AM Workshop
- Noelle Schuck, Vertical Measures
- Erik Solan, Vertical Measures
- Understand why it’s vital to create content that resonates with your audience at different parts of the customer journey
- Strategize, ideate and create user-focused content infused with SEO best practices that beats the competition in search and beyond
- Know where, when and how to amplify your content in a way that encourages engagement and progression through the customer journey
- Combine and leverage traditional and digital marketing to increase your audience reach and engagement
- Use content marketing as a business asset and create revenue with your audience
Included with Plus, Premium & Platinum Passes, upgrade required for Conference Passes
Winning at SEO in 2018
AM Workshop
- Janet Driscoll Miller, Marketing Mojo
- Understand the difference between indexing and ranking
- Know what the Mobile-First Index is and how to prepare
- Choose the right keywords
- Determine if linking still matters
- Measure SEO ROI, and the impact it has on your business
- Justify your investment in SEO
- Solve the most common SEO pitfalls
- Maximize your SEO investment
Included with Plus, Premium & Platinum Passes, upgrade required for Conference Passes
45 Tactics to Take Your Email from Zero to Hero
AM Workshop
- Michael Barber, Godfrey
“The in-depth AM Workshops are the biggest value of the event.”
– 2017 Digital Summit attendee
See What People Love About Digital Summit
A certificate of completion is available for all pre-conference attendees
Tout your new skills to your boss, colleagues, LinkedIn profile, resume or just to your dog!