How to Make a Career in Social Media Work for You

This session focuses on the development of the social media professional, and the paths you can take for a long and strong career. We’ll discuss roadblocks and struggles experienced along the way, and how you can overcome them through effective communication of your role, setting clear goals, and developing your personal brand.

After this session, you’ll be able to:

  • Assess and communicate the role you play in your organization as both a social media professional and as a cross-functional change agent
  • Identify where to put your efforts in personal branding, inside and outside of your organization
  • Build better rapport with your colleagues
  • Approach your annual goal-setting with long-term career development in mind