How to Develop a Strategic Marketing Plan to Beat the Competition

This session is for digital marketers or marketing teams that want to create a winning, solid plan for achieving their company’s goals. We’ll focus on a 5-step proven process for developing a strategic marketing plan to crush the competition.

After this session, you’ll be able to:

  • Determine how to measure success and know which channels will deliver your best ROI
  • Use the customer value calculator, and continuously improve your campaigns after launch
  • Design and develop a winning strategy to achieve your desired outcomes