How to Turn Employees into Social Media Rock Stars with an Employee Advocacy Program
Have you noticed your employees actively engaging with your corporate social channels? That’s a good indicator they’re thirsty for similar content they can share on their channels and become thought leaders in your space. This session will teach you how to turn your employees into social media advocates and help them become social rock stars.
After this session, you’ll be able to:
- Integrate a social media advocacy program into your overall integrated marketing and social media programs
- Learn how to launch a social media advocacy program
- Incentivize program users to become active members
- Identify KPIs that matter