Building a Rewarding Career During Periods of Change

Through incredible experiences like becoming the first “ball girl” for the NBA’s Miami Heat and pursuing a Master’s degree in brand strategy in London, Melissa M. Proctor’s unconventional path has taken a number of twists and turns that has led to earning the position of Executive Vice President and Chief Marketing Officer for the Atlanta Hawks and State Farm Arena. However, even at this stage of her career, Melissa still doesn’t know what she wants to be when she grows up…and that’s exactly how she wants it. This session will give you actionable steps on how to define your “Guiding Principles” and navigate your career on your own terms.

After this session, you able to:

  • Gain the inspiration to take action on your career goals
  • Understand how to be an asset and not a liability in relationship building
  • Define your guiding principles for your life

Who should attend?
This session is for marketers from junior level to senior executive who still may not know exactly what they want to be when they grow up.