The Netflix Affect: Accessing Content on Demand

Netflix now has more subscribers than the largest cable companies in the United States combined. Why? It’s simple. We love instant gratification. We don’t hover around our televisions at night, waiting for our shows to start. Why should we do that with webinars?

At the end of this session, you’ll be able to:

  • Learn how Red Hat shifted its webinar approach and grew attendee percentage from 35% to over 90% as a result
  • Improve your webinar strategy by applying proven online engagement tactics
  • Use webinar content to increase the number of qualified leads for the sales team