Top Tips for Scaling Digital Content Creation in 2022

There is no question that digital content production will continue to grow in 2022 and beyond. But how are companies scaling production while maintaining efficiency? A recent study conducted by CMSwire and Canto found that unnecessary duplication and disconnected content workflows undermines productivity and job satisfaction. In addition, the survey uncovered that marketing teams are wasting weeks of time each year simply trying to find content & digital assets they need to execute their campaigns. Join this session to uncover the challenges teams are facing when scaling content production and discover top tips for overcoming these challenges.

After this session, you’ll be able to:

  • Use data to inform your content decisions, starting with the end in mind​
  • Build the right tech stack for your business needs
  • Effectively repurpose your content

Who Should Attend? Marketing and creative professionals who want to streamline the productivity of their content workflows and make efficient use of their current content library.

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