Sara Hopkins | Digital Summit Atlanta

Sara Hopkins

Associate Director of Influencer Marketing
Buffalo Wild Wings
Sara Hopkins - Buffalo Wild Wings

Sara has been working in influencer marketing since it was considered “The Wild West.” She went from being a content creator to leading creator efforts for Buffalo Wild Wings. She is currently the manager of influencer marketing and subculture for Buffalo Wild Wings. She develops, manages and implements social media campaigns that leverage influencers. Prior to working under Inspire Brands, Sara traveled the globe and consulted on influencer marketing for fortune 500 companies while working as an influencer herself.